Aim/Goal

• To seek the enforcement of revenue laws and intellectual property laws in order to protect consumers from counterfeits and all other forms of illicit trade.

Our strategy for achieving our goal is to use all legal means at our disposal to significantly increase brand protection levels and consumer awareness of the negative aspects of counterfeits and illicit trade. These include working for the enactment of tougher laws, actively engaging in education and public awareness activities and working to build capacity in the regulatory authorities to enforce the laws.